How to identify a professional logo designer? Or how to find a logo designer who is a good fit for your project? This question may come to your mind when you are thinking to brand/market your business. With all the (…)
5 Different Types Of Logo Design And Their Impact
For any business, the logo is one of the foundational pieces for branding. Having a custom logo design can help create a strong brand identity and create loyal consumers. Many people think designing a logo a very easy and simple job (…)
Freelance Graphic Designer Versus Design Agencies
When a client works with a graphic design agency, instead of a freelance graphic designer, the choice can offer many benefits, but it’s not a one-way street. Here I outline the advantages of relationships with one over the other. As every (…)
How Desi’s Actually Pronounce Brand Names
New Delhi based graphic designer Akshar Pathak noticed that while Indians use and love several international brands, we take some creative liberties when it comes to pronouncing their names. So he took it upon himself to redesign their ads and (…)
Some Successful Ramadan Campaigns
I found some really good Ad Campaigns on Ramadan Kareem, Ramaban Mubarak :)
Using Type To Design A Letter Mark Logo
Let’s talk about the using type to design a logo identity which also know as the wordmark or letter mark logos. Companies of all industries used type base logos and designing them is distinct letter styles. These logos are normally (…)
Principles For Creating An Effective Logo Design
For a logo to be effective, it should be kept in mind that the logo should be distinctive, well-researched and appropriate for the company’s needs, goals, practical, simple, easily-remembered and most especially, it should convey the company’s intended message and essence. (…)
Why is graphic design so expensive?
Haunting the thoughts of thousands of small businesses and start-ups: Why is freelance graphic design so expensive? As a designer, most of the clients I have/had understood the value of my work. But in developing world, the field of graphic design (…)